Volkswagen AG
—– Electric — Innovative — Stylish —–
#TAKEPART
At the start of its Brand Experience 2025, our
customer Volkswagen sets completely new standards.
In Düsseldorf, VW’s global trade is experiencing
a unique event.
On an area of over 25,000 m², we plan, design and manufacture
we are mounting the dealer event with a new
Brand update and portfolio expansion.
Location
Fairgrounds,
Düsseldorf
Power
Events &
Congresses
Size
25,700 sqm
Year
2025
Concept
DO IT! Ltd.
dp Studio GmbH
Performance
The Volkswagen concept will be implemented as a back-to-back event in 10 waves with a total of 11,000 participants from 86 countries.
As part of the BEX setup, we also organize the Annual Press Conference (JPK), the Media Night (MN) and the
Management Conference (MMK).
Our actions
COORDINATION
IS
EVERYTHING!
Visit us on 
or 
What else?
